A blog post

Does the Youtube Wedding Dance Video help Chris Brown?

Posted on the 24 July, 2009 at 9:51 am Written by John Raymond in Blogging

Yesterday I saw a tweet about this awesome youtube wedding dance video (watch it below). Yesterday afternoon it had about 300,000 views; today and it had over a million and the couple was on the Today Show. It’s amazing the power of the internet and the viral video. Ironically enough, I think the person who could benefit the most out of this is Chris Brown. Most of you know about the horrible and disturbing encounter between Chris and Rihanna last year that sent Rihanna to the hospital. I was so sickened that I couldn’t bare to listen to Brown’s hit song “Forever.”

However, because of the youtube wedding dance video, the song makes me think of this great dance and the amazing things that come with marriage and love. It makes me wonder if the millions of other people who have viewed the video feel the same way. In a time where Brown has attempted to rebuild his career by publicly apologizing, this could potentially help him out tremendously.

Given that, will we see this tactic used by marketers in the future trying to rebuild a client’s reputation? Do you think this helps or hurts Chris Brown?

UPDATE:
As of the last few days, the song “Forever” has been in the 10 ten on the itunes top songs. Before the video came out, it was nowhere to be found in the top 100. You now wonder if it becomes a staple song at weddings going forward along with the Electric Slide, YMCA, and Shout.

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some comments

There are currently 5 of them
  1. NetterB 24 July 2009 at 10:19 am permalink

    After watching the video yesterday, I told my co-worker this morning that I need to get that song on my iPod!

  2. Jamie Favreau 25 July 2009 at 2:20 am permalink

    I am not a Chris Brown fan. I didn’t even know this song was his until this post. So maybe he could attract the non fans by this video. It can’t hurt.

  3. steve garfield 27 July 2009 at 4:46 am permalink

    I think it helps since I bought the single on Amazon not even thinking about the incident. Great song, and Doublemint gum benefits too.

    The song is now #4 on iTunes.

    http://www.apple.com/euro/itunes/charts/top10songs.html

  4. Steve 27 July 2009 at 4:52 am permalink

    I say who cares!!!!!!!

  5. Venny 27 July 2009 at 9:15 am permalink

    Sadly, it just proves that white folk can’t dance… okay, maybe they can orchestrate a great entrance. That was pretty fun to watch. Reminds me that sometimes it’s a good thing to shake up the norm.

    In all honesty, I think it’s brilliant. And yes, a huge boon for Brown, even he doesn’t deserve it. Let’s just hope the marriage doesn’t go the way of Brown.


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